MUSICLAND / DIGITAL VENDING MACHINE
PROJECT SCOPE
Musicland embarked on an ambitious initiative, called Graze, intended to connect with the youth market and transform Musicland from a music store to a lifestyle store. To achieve this, wireless content distribution kiosks were implemented inside Sam Goody stores, its national music chain. The kiosks featured interactive touch screens that allowed customers to shop for and take immediate delivery of ring tones, wallpaper and games.
next